MODELO DE FORMACIÓN DE LA COMPETENCIA EN MARKETING PARA ESTUDIANTES DE LA CARRERA DE ECONOMÍA
Resumen
PALABRAS CLAVE: Marketing; Competencia; Formación; Competencia en Marketing; Modelo; Economía.
TRAINING MODEL IN MARKETING COMPETITION FOR STUDENTS CAREER ECONOMY
ABSTRACT
This article provides to professors, supervisors and mentor teachers with responsibility for the training of students in the career of economics lay in Eloy Alfaro of Manabí in University of Ecuador, a training model of competition in marketing, which allows interpreting from science teaching how to carry out this process. It was conceived by applying the method of system approach. This proposal can be generalized to the training of professional’s career of economics with flexibility and adaptability to the conditions by which it develops.
KEYWORDS: Marketing; Competition; Training; Marketing competition; Model; Economy.
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Copyright (c) 2016 Carlos Moya Joniaux

Este trabajo está licenciado bajo una Licencia Internacional Creative Commons 4.0 Atribución .
INDEXACIÓN
La Revista Electrónica Formación y Calidad Educativa (REFCalE) se encuentra indizada o referenciada en las siguientes bases de datos internacionales:
Latindex, https://www.latindex.org/latindex/ficha/21680